At Animators, our mission is to help senior-level
trial teams explain complex concepts to judges and jurors through the
use of trial
graphics, litigation animation and trial technology. Whether you
need assistance crafting, designing or delivering your message, we can
help. We do it everyday, nationwide.
Our attorney-litigation consultants and mutimedia artists expertly develop
your most effective trial strategy and designs for trial graphics and
demonstrative evidence in the courtroom. Our ten years of experience
has proved what the ABA once revealed through study: jurors will understand
and retain information 650 percent better when a visuals (such as
a trial exhibit) is used.
Exhibits can be either printed or presented electronically using customized
software or off-the-shelf software such as Sanction, Trial Director,
PowerPoint or Producer. Our policy of never attempting to lock in a
long term customer relationship by using proprietary technology is a
major reason many of our customers have defected from other national
demonstrative evidence firms. Perhaps our customer's favorite Animators
fact: since our founding in 1995, we have never missed a deadline.
Why Use Trial Graphics
When I Already Communicate Well?
The main reason for using litigation exhibits at
trial is to present information in such a way that it is easily understood
by most people.
Psychologists who have studied the way people learn have discovered
that a majority of the population (2/3 of any jury pool and judges)
are "visual learners." That is, people tend to take in new
information that is shown to them in a visual format much more effectively
than when the same information is presented to them through speech.
Want
to learn your communication style now (click here)?
Psychologists have also determined that two-thirds of all attorneys
are auditory or hearing people. That is, they tend to process information
more effectively by hearing information. Furthermore, studies have also
shown that people tend to convey information, or "teach",
in the same way that they prefer to learn. It is really no surprise
to learn that attorneys prefer to speak, right? Therefore, most attorneys,
as auditory learners, prefer to convey information, or teach, by speaking
rather than by visualizing.
In typical litigation, what one often discovers is a jury, comprised
mostly of visual learners, who are waiting to be shown
the information, and attorneys, who are auditory learners and teachers,
attempting to convey the information by speaking it. This common situation
invariably creates a significant gap in communication between the attorney
and the judge and jury. The impact of this gap upon the success of a
case cannot be overstated because if a judge or jury cannot visualize
your argument, they typically will not understand it.
Why take this risk? Why wonder if you will be fully understood? Attorney
owned and operated Animators at Law, by designing persuasive and creative
trial exhibits, helps to bridge the gap between the verbal communicator
and the visual learner.
To learn more about our demonstrative
evidence techniques, to have a presentation made to your firm on these
and other subjects, to request a proposal for upcoming litigation
or to discuss another visual presentation, please contact:
Tanya S. Cunningham, JD
sales@animators.com
1.800.337.7697 ext 122
703.548.1799 ext 122
703.548.5450 (fax)
Animators at Law is the nation's leading attorney owned and operated
producer of demonstrative evidence, jury research and animation. To
date, Animators has consulted on hundreds of significant national
cases with cumulative favorable decisions exceeding one trillion dollars.
Our clients include more than three quarters of the nation's top 20
law firms and hundreds of others. While most of our team is based
in our Washington, DC headquarters, local offices and relationships
allow us to easily work in New York, Chicago, Los Angeles, San Francisco,
Texas, Florida & Philadelphia.
